SINE Digital Wins Silver at US Search Awards 2026

New York, October 2026 – SINE Digital has won Silver for Most Innovative SEO Campaign at the US Search Awards 2026 for our work with Broadway Direct, recognising our forward-thinking approach to SEO, AI Search and automation.

The award for “Setting The Stage For Search Success” marks SINE Digital’s second consecutive win in the Most Innovative category, following our success with Percival Menswear at the UK Search Awards 2025.

As a leading Digital Marketing Agency operating across London, New York & California, this recognition reflects the continued evolution of our Total Search approach, bringing together SEO, AI Discovery and Social Search to help brands connect with audiences wherever they are searching.

Setting the Stage for Search Success

Working closely with Broadway Direct and Farlo, our award-winning campaign focused on driving organic growth while preparing Broadway Direct for the future of search.

Through our SEO services, we introduced optimised show pages, enhanced structured data and new audience-led landing pages designed to capture high-value search demand.

Alongside this, we developed innovative AI-focused infrastructure, including MCP connectors and live performance data, helping Broadway Direct improve discoverability across emerging AI search platforms.

The results demonstrated the commercial impact of this integrated approach:

  • 25%

    Growth in Organic Revenue

  • 637%

    Increase in AI-Driven Revenue

  • 51%

    AI Citation Share, exceeding the original target of 35%.

  • +6.2

    Average Organic Position, improved from 13 to 6.8

Recognising Innovation in SEO and AI Search

The US Search Awards judges praised the campaign’s innovative approach to combining SEO, AI and technology.

“A highly innovative campaign demonstrating a forward-thinking approach to SEO, AI and automation. The intelligent use of MCP connectors and live data, combined with clear objectives and strong measurement, showcased how search can be integrated into a broader, user-focused digital strategy with impressive results.”

This recognition reinforces our commitment to pushing the boundaries of digital marketing, combining data-driven insights, technical innovation and creative thinking to deliver measurable results.

Continuing to Push the Boundaries of Search

Winning Silver at the US Search Awards is another milestone for SINE Digital and our growing presence in the US market.

Our Total Search approach continues to bring together SEO, Paid Search, Social Search and AI optimisation, creating connected strategies that drive sustainable growth across the entire customer journey.

A huge thank you to everyone at SINE Digital, Broadway Direct and Farlo who contributed to the campaign. This award reflects the strength of our collaboration and the innovative work being delivered across our teams.

Work With SINE Digital to Drive Award-Winning Search Performance

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